As someone who's been dealing with this vendor bullshit since the container security market exploded around 2020, I can tell you that container security vendors are running increasingly elaborate pricing theater. Every single one has a different pricing model designed to make comparisons impossible and maximize what they think your budget can handle.
Back in 2023, I watched a client get completely wrecked by this pricing chaos - what we budgeted as maybe 60K for container security turned into a 300K+ nightmare across three different vendors. That's when I realized the entire industry had gone off the rails.
The Vendor Pricing Clusterfuck
As of September 2025, the container security market is worth $3.6 billion, which means every vendor is trying to grab their piece of the pie. And their pricing schemes reflect this greed.
Per-Node Pricing: The Time-Honored Scam - Most vendors love this because they know you'll grow. SUSE NeuVector charges $1,378.99 per node per year, which sounds reasonable until you realize their definition of "node" doesn't match yours. That worker node running 50 containers? Still one "node" to them. Check the CNCF landscape to see how many tools are competing for your budget in this space.
Calico Enterprise starts at $99 per node, which is actually not terrible if you can avoid their sales team trying to upsell you on "advanced features" that should have been included in the first place.
Per-Workload: Death by a Thousand Cuts - Prisma Cloud's $400 per workload per year sounds granular and fair until your microservices architecture explodes and you're paying for 500 workloads instead of the 20 you planned for. One customer I know went from a $40K quote to a $180K bill when they actually deployed to production.
"Custom Enterprise Pricing": Bend Over and Grab Your Ankles - When you see this phrase, prepare for vendor hell. Aqua Security starts at $100/month for their basic tier, but the moment you need anything useful for production, it's "contact sales for enterprise pricing." Translation: they'll charge whatever they think you can afford.
The Volume Discount Shell Game
Here's where it gets truly insulting. NeuVector's Azure pricing shows $450/node/month for 5-15 nodes, dropping to $175 for 100+ nodes. That's a 61% discount for scale, which sounds great until you realize the starting price was inflated bullshit designed to make the volume pricing look reasonable.
Every vendor runs this exact same con game. The published prices are complete fiction - just marketing theater to get you in the door. The real negotiation starts when they realize you're not falling for their initial fantasy pricing.
Support: Where They Really Get You
Sysdig's support for Falco starts at $1,500 for 10 nodes, which seems reasonable. But here's the kicker: their "standard" support is basically "read the docs and file a GitHub issue." Want someone to actually help when your security tool brings down production at 2am? That's enterprise support, and it'll cost you 2-3x your licensing fees.
The dirty secret: most of these tools break during the worst possible times, and without proper support, you're completely fucked. Just browse r/kubernetes or Stack Overflow container security questions to see the horror stories of production outages caused by security tools.