Look, I might be biased because I loved the old v0, but here's what happened. In August 2025, Vercel decided that v0.dev - their simple, fast component generator - wasn't complicated enough. So they killed it and launched v0.app with full "agentic" capabilities. If you're wondering what that means, it's basically AI that thinks it's smarter than you.
The new v0 agent system breaks down simple requests into complex multi-step processes
The old v0 was predictable. You'd type "create a login form" and get a clean React component in 10 seconds. Copy, paste, done. Perfect for prototyping or when you needed something quick and didn't want to write Tailwind classes for the hundredth time.
The new v0? It wants to "research" your request, break it into subtasks, search the web, and probably order you coffee while it's at it. What used to take 10 seconds now takes 2 minutes of watching loading spinners while the AI agent "thoughts" about your simple request.
They Removed Model Selection Because "Trust the AI"
Here's where it gets frustrating. The old v0 let you pick which model to use - if you needed something fast, you'd use the small model. If you wanted quality, you'd splurge on the large one. Made sense, right?
Not anymore. The agent now automatically chooses models for you because apparently Vercel knows better than you do what you need. Working on a client project and need consistent output? Too bad. The AI will randomly switch between GPT-4, Claude, and their in-house models based on its mysterious "optimization."
I spent 3 hours last week trying to get consistent styling across components because the agent kept switching models mid-conversation. Claude uses px-4 py-2
for buttons, then GPT-4 decides px-6 py-3
looks better, then their in-house model outputs p-4
. Same button, three different sizes. My dashboard ended up looking like shit - inconsistent spacing, different button styles, colors that didn't match. Fucking nightmare for client work.
The Token Economy Got Worse
Remember when v0 had generous limits and you could iterate freely? Those days are over. The new agent system burns through tokens like crazy because every request now involves:
- Initial prompt analysis (GPT-4 cost)
- Web search and documentation lookup (more tokens)
- Task breakdown (even more tokens)
- Multiple model calls for different subtasks (cha-ching)
- Error checking and refinement (your wallet is crying)
People in the Vercel community are pissed. I keep seeing posts about blowing through monthly credits in days instead of weeks. Multiple users saying their plans used to last the whole month but now they're hitting limits in the first couple weeks.
The pricing structure hasn't changed, but the consumption sure has. It's like they kept the same gas tank but made the engine way less efficient.
Web Search Sounds Cool Until You Use It
The agent can now search the web for "current information" and "best practices." In theory, this is awesome. In reality, it's a mess.
I asked for a Next.js 14 component with the latest App Router patterns. The agent found some Medium article from 2023, got confused by outdated syntax, and generated code that threw Error: Cannot read properties of undefined (reading 'searchParams')
because it was mixing Pages Router with App Router conventions. Took me 20 minutes to debug what should have been a 30-second component.
The site inspection feature works better - you can screenshot a site and the agent will recreate it. But it's not magic. It's basically expensive OCR for websites. Cool demo, questionable production value.
Real User Reactions
The v0 community is... not thrilled. Common complaints include:
- "Takes forever now" (community thread)
- "Can't turn off agent mode" (multiple requests)
- "Burning through credits too fast" (user feedback)
- "Less predictable than before" (dev forums)
Some users have posted detailed feedback asking for the ability to disable agent mode entirely and go back to the simple prompt-to-code workflow.
The Business Reason Behind It
Why did Vercel do this? Because they saw Bubble making $100M ARR from non-technical users and thought "we need some of that no-code money." The press coverage is all about "democratizing development" and "empowering non-technical users."
Translation: they want to compete with Webflow and other no-code platforms for that sweet enterprise money. So they took a perfectly good developer tool and turned it into a wannabe business app builder. Now it sucks at both.
Vercel looked at the no-code gold rush and decided to sacrifice their developer tools on that altar. Makes financial sense for them. Fucks over everyone who just wanted a fast component generator.