Atlassian Cloud is basically what happens when you take all the project management tools your team already uses and throw them in one subscription. Instead of running Jira on a server that your ops team has to babysit, everything lives on AWS and Atlassian deals with the 3am outages.
After Atlassian announced they're going cloud-first in 2020, they told everyone to migrate or get fucked. Server products hit end-of-life in 2024, so if you were still running Jira on a rack somewhere, you got forced to migrate whether you liked it or not.
Here's what you actually get: Jira for tracking bugs and sprint planning, Confluence for documentation that nobody reads but everyone needs, Bitbucket for Git repos (if you're not already married to GitHub), Trello for teams that think Kanban boards solve everything, and a bunch of other tools depending on how deep you want to go down the Atlassian rabbit hole.
The Tools You'll Actually Use (And Their Gotchas)
Jira Software is where your project management lives and dies. Great for Scrum teams who love ceremony, decent for Kanban if you can figure out the workflow configuration maze. The search sucks (try finding anything with special characters in the title), custom fields are a rabbit hole (I've seen projects with 47 custom fields that nobody remembers why they exist), and don't get me started on Jira's notification system - you'll get 23 emails because someone changed 'Medium' to 'High' and apparently that's breaking news. Pro tip: the mobile app exists but trying to do real work on it will make you question your life choices.
Confluence handles team documentation. Pages load slowly with large content (anything over 500 comments turns into molasses and you'll question your career choices), the editor will randomly delete your entire page when you paste formatted text and you'll want to punch a wall, and finding old documentation is an exercise in patience because the search indexes words weird. But it integrates with Jira beautifully and has decent collaboration features when it's not being sluggish. Warning: never trust the autosave - I've lost 2-hour pages because someone else edited while I was typing and Confluence picked the wrong version to keep.
Bitbucket is their Git hosting. If you're already on GitHub, there's no compelling reason to switch unless you want everything under one Atlassian roof. The CI/CD (Pipelines) works fine for basic stuff, but lacks the ecosystem maturity of GitHub Actions or GitLab CI. Free private repos for small teams though.
Jira Service Management (formerly Service Desk) is decent for IT helpdesk workflows. The customer portal is functional, SLA tracking works, but expect to spend time setting up automation rules to make it actually useful.
Technical Architecture and Infrastructure
Atlassian runs everything on AWS infrastructure because why would they reinvent the wheel? They split things into "Micros" and "non-Micros" - translation: the new shit gets proper microservices architecture, everything else is legacy spaghetti code they're afraid to touch.
Performance works great until you try to do anything real, then it shits the bed. Confluence slows down with pages that have hundreds of comments or massive tables. Jira can get sluggish when you have complex workflows with dozens of custom fields. The mobile apps exist but nobody uses them for real work.
Security-wise, they encrypt everything with AWS KMS. If your paranoid security team demands BYOK, they support it (for extra money, obviously). Data residency is available for US, EU, and APAC regions - useful if you need to keep data in specific geographic locations for legal reasons.
Real talk: uptime is good (99.9% SLA), but when it dies, it takes everything with it and you'll be explaining to angry stakeholders why the sprint board is broken. Check status.atlassian.com during outages and prepare to explain to management why nobody can access their sprint board.